Enhancements to Sales Engagement Stats in Ad Manager

Hey everyone! Happy Monday! Sean here, coming at you with some exciting updates from (Lead Connector). Today, we're diving into the enhancements made to the sales engagement stats in the Ad Manager. This update is a game-changer for anyone looking to optimize their advertising strategies.

What's New in Ad Manager?

Previously, the Ad Manager only provided statistics for lead and traffic objectives. But now, we’ve expanded the capabilities to include performance data for engagement campaigns. This means you can now get insights on how well your ads are driving sales and engagement!

Understanding Campaign Performance

Under the Ad Manager statistics tab, you can now view campaign performance results more effectively. In the results column of the campaign statistics, users will see outcomes for engagement objectives. Here’s what you can expect:

• Messaging Apps: You’ll see the number of people who initiated a conversation through your ad.
• Sales Objectives: This includes data on clicks on links or interactions through messaging apps.

Why This Matters

This enhancement is crucial because it allows you to understand engagement and sales outcomes better. You can now make more informed comparisons across your advertising objectives, leading to optimized ad performance and better ROI.

How to Access the New Features

To check out these new features, simply head to your Ad Manager and navigate to the statistics tab. You’ll find the updated information displayed in a familiar view under the campaign details column.

Stay Updated

For those eager to know more, there’s a change log available at ideas.go.highlevel.com/change-log. You can also find it by clicking the speaker icon at the top right corner of your dashboard – you can’t miss it!

Conclusion

That’s it for today! I hope you’re having an amazing Monday. Remember, these enhancements are now live, so make sure to dive in and explore the new capabilities in your Ad Manager. If you want to maximize your advertising strategy, leveraging the full suite of tools at (Lead Connector) will help you achieve your goals.

FAQ

What is the Ad Manager?

The Ad Manager is a tool that allows users to create, manage, and analyze their advertising campaigns across various objectives including leads, traffic, and engagement.

How can I track engagement stats?

You can track engagement stats by accessing the Ad Manager and viewing the campaign performance results under the statistics tab.

Why are engagement stats important?

Engagement stats provide insights into how well your ads are performing in terms of user interaction, which can lead to better sales outcomes and optimized advertising strategies.

Where can I find more information about updates?

For more information about updates and features, visit the change log at ideas.go.highlevel.com/change-log.